Projet_project_realisation_grand_prix_de_France_F1_GIP_Le_Castellet_ouverture

Grand Prix de France

Global identity program
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the  project

A powerful identity which interprets the Le Castellet circuit run-offs in a color scheme of blue and fuchsia to convey a “French Riviera” spirit and announce the return of the Formula 1 French Grand Prix after 10 years of absence.
This gave rise to an entirely new typographical design produced to mirror the curves of the circuit and run-offs to form the name of the race in giant letters. A large number of adaptations for this identity were designed to conform to F1 uses and constraints related to marketing, authorities, and partners.
This resulted in a durable modular graphic environment that can be adapted to all media and communications channels for many years to come.

2
graphic charters
1
circuit branding program

Client

GIP – Grand Prix de France – Le Castellet

Years

2017/2018

Tasks

Visual identity
Graphic territory
Circuit branding
Standardization

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our  work

Projet_Project_WEC_FIA_world_endurance_championship_vignette

WEC

Brand territory

Projet_project_realisation_FFT_federation_francaise_french_tennis_Vignette

Fédération
Française
de Tennis

Global identity
program

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LFP

Graphic environment

Projet_project_realisation_CNOSF_comite_national_olympique_et_sportif_francais_Vignette

CNOSF

Global identity program

Projet_project_realisation_vignette_ACO_automobile_club_de_l_ouest_24_heures_du_mans

Automobile Club
de l’Ouest

Global identity program

Projet_project_realisation_Federation_Francaise_french_Handball_Vignette

Fédération Française
de Handball

Global identity program

Projet_project_realisation_Vignette_STADE_ROCHELAIS

Stade Rochelais

Global identity program

Projet_project_realisation_FFT_federation_francaise_french_tennis_roland_garros_Vignette

Fédération Française de Tennis

Courts branding

Projet_project_realisation_Vignette_france_le_13_by_Puma_marseille_new_levels_sport_rap

PUMA

Visual identity

Projet_project_realisation_Vignette_ouverture_PERRIER_Nestle_waters_Roland_Garros

Nestlé Waters

Partnership expression

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Groupama FDJ

lorem

Projet_project_realisation_Vignette_CO_Comite_Organisation_EHF_Euro_2018_Feminin_women_Handball

EHF Euro Handball 2018

Visual identity

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Direct Energie

Graphic branding

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AS MONACO

Global identity program

Projet_project_realisation_Vignette_Engie

Engie

Partnership expression

Projet_project_realisation_Federation_francaise_french_boxe_Vignette

Fédération Française de Boxe

Global identity program

Projet_project_realisation_Vignette_bnp_paribas_roland_garros

BNP Paribas

Partnership expression

Projet_project_realisation_vignette_UEFA_euro_2016

UEFA

Graphic environment

Vignette_Projet_project_realisation_MICHELIN_motorsport_ouverture

Michelin Motorsport

Team graphic branding

projet_project_realisation_Federation_Francaise_french_Voile_Vignette

Fédération Française
de Voile

Global identity program

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