projet_project_realisation_Federation_Francaise_french_Voile_Ouverture

Fédération Française de Voile

Global Identity Program
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the  project

Design of the Federation’s brand architecture
The identity’s signaling effect centers on the “V” of Voile (sailing), produced in transparent blue and red. It perfectly symbolizes the Federation’s five key values: transmission, authenticity, solidarity, introduction, and conquest.
The symbol establishes a connection when the name is read and its shape symbolizes sails billowing in the wind and directed toward the future.
It establishes a system for rolling out this identity onto various media with a color scheme and the association of specific graphic elements such as the rooster’s head for the French national teams or the star for the centers of excellence.
In addition to the identity rework, a comprehensive graphic environment has been designed with customized elements for each different sphere (corporate, French national team, club and label, events and championships) for all media.

3
graphic charters

Client

Fédération Française de Voile

Years

2013/2014

Tsks

Brand platform
Brand architecture
Visual identity
Publishing
Standardization

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our  work

Projet_project_realisation_FFT_federation_francaise_french_tennis_Vignette

Fédération
Française
de Tennis

Global identity
program

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LFP

Graphic environment

Projet_project_realisation_CNOSF_comite_national_olympique_et_sportif_francais_Vignette

CNOSF

Global identity program

Projet_project_realisation_vignette_ACO_automobile_club_de_l_ouest_24_heures_du_mans

Automobile Club
de l’Ouest

Global identity program

Projet_project_realisation_Federation_Francaise_french_Handball_Vignette

Fédération Française
de Handball

Global identity program

Projet_project_realisation_Vignette_STADE_ROCHELAIS

Stade Rochelais

Global identity program

Projet_project_realisation_FFT_federation_francaise_french_tennis_roland_garros_Vignette

Fédération Française de Tennis

Courts branding

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PUMA

Visual identity

Projet_project_realisation_Vignette_ouverture_PERRIER_Nestle_waters_Roland_Garros

Nestlé Waters

Partnership expression

Projet_project_realisation_grand_prix_de_France_F1_GIP_Le_Castellet_vignette

Grand Prix
de France

Global identity program

Projet_project_realisation_Groupama_FDJ_Francaise_Des_Jeux_Vignette

Groupama FDJ

lorem

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EHF Euro Handball 2018

Visual identity

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Direct Energie

Graphic branding

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AS MONACO

Global identity program

Projet_project_realisation_Vignette_Engie

Engie

Partnership expression

Projet_project_realisation_Federation_francaise_french_boxe_Vignette

Fédération Française de Boxe

Global identity program

Projet_project_realisation_Vignette_bnp_paribas_roland_garros

BNP Paribas

Partnership expression

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UEFA

Graphic environment

Vignette_Projet_project_realisation_MICHELIN_motorsport_ouverture

Michelin Motorsport

Team graphic branding

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